Global movie star, Idris Elba is billed to headline the second edition of the Africa Film Summit in Accra next week Monday, October 7, 2024, to Wednesday, October 10, 2024.
The three-day summit organised by t he National Film Authority under theme “The Relevance of Cinema in African Communities,” will be held at the Movenpick Ambassador Hotel in Accra.
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Fiona Lamptey, a former Netflix executive and co-founder of Juno Studios, and Andrew Kofi Egyapa Mercer, Ghana’s Minister of Tourism, Arts, and Culture, round out the top billing alongside Elba, a Golden Globe winner and chairman of the IE7 and The Akuna Group.
Speakers will discuss how to advocate for movie theatre investment, how to rethink the cinematic experience for Africa’s underserved lower-income viewers, and the current increase in local content production and consumption, according to the organisers.
Executives from the African diaspora and representatives of investment organisations like Afreximbank and IFC are expected to participate, in addition to representatives from African nations like Morocco, Namibia, Nigeria, Rwanda, and Angola.
Speaking Deadline on how the continent can use the movie industry to highlights its rich culture, Elba said: “Africa has been at the forefront of communication and storytelling for centuries, but sadly this innovation and the complex stories originating on the continent have been largely unnoticed.
“So, I am thrilled to be part of this year’s Africa Cinema Summit, where the focus will be on how Africans, on the continent and in the diaspora, can propel the cinema and content ecosystem to new heights and bring global awareness to our rich, dynamic, youthful and vibrant Africa.”
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The event is in collaboration with Silver Bird Cinemas and Nile Media Entertainment Group.