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Why Bisa Kdei defends highlife and low show sales

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Ghanaian Highlife musician Bisa Kdei has voiced his dissatisfaction with the promotion of Highlife music in Ghana.

He believes that the country is not fully capitalizing on the Year of Return initiative to boost the genre’s presence and appreciation.

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In an interview on Onua TV, Bisa Kdei argued that Ghanaians are missing a golden opportunity by prioritizing foreign music genres like Amapiano and Afrobeats over Highlife, which holds a significant place in Ghanaian culture.

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